Coca-Cola

  • WHEN: 2018

  • Location: Croatia

  • SQUARE AREA: 500 m²

  • CLIENT: Coca-Cola

Projekt uređenja terase Coca-Cola osmišljen je kroz snažno vizualno prepoznavanje brenda i dinamičan oblikovni koncept.

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The terrace was designed in alignment with the visual identity of Coca-Cola, with the dominant red color serving as the key spatial and communication element. The project was conceived as a strongly branded environment that consistently conveys the core values of the brand – energy, dynamism, and sociability.

Concept and branded identity

The central feature of the space is a wave-like “red ribbon,” designed as a sculptural canopy that defines the character of the terrace and acts as a distinctive architectural signature. Beyond providing protection from sun and weather conditions, this element visually unifies the entire space into a coherent composition.

Spatial organization and atmosphere

The terrace is organized as a flexible environment for relaxation, social interaction, and informal gatherings. Lounge furniture is arranged to accommodate various modes of use – from smaller, intimate groups to larger social settings. Ambient lighting is carefully integrated to highlight the red structure and create a pleasant evening atmosphere. Greenery elements soften the strong chromatic identity and introduce natural balance, resulting in a visually dynamic yet comfortable and inviting outdoor setting.

Experience and spatial recognition

The project was conceived as a spatial extension of the brand, where architecture becomes a medium of communication. The terrace is not merely a functional outdoor area, but an experiential platform that encourages interaction, longer stays, and an emotional connection between users and the brand. The combination of a strong visual identity, functional organization, and carefully crafted details results in a space that is representative, contemporary, and enjoyable for everyday use.

Fact Sheet

Name:

Coca-Cola

CLIENT:

Coca-Cola

SQUARE AREA:

500 m²

LOCATION:

Zagreb, Croatia

KEY FEATURES:

  • Strong brand-driven spatial concept

  • Sculptural wave-like canopy (“red ribbon”)

  • Dominant red as a communication element

  • Flexible lounge-oriented layout

  • Ambient lighting and integrated greenery

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